Richie Design is a highly respected design company that relishes new challenges and always offers creative solutions tailored to the individual needs, style, and personality of the client.
The company prides itself on strong client relationships and all contact is made directly with owner and designer Richieri Pazetti, who listens to the client’s ideas and strives to align their requirements with the efficiency, professionalism, and experience of his team of designers. He personally selects the best team for each project, guaranteeing excellent results.
Over the course of his 40-year career, Richie has become known for his great sense of humor, innovative spirit, and unwavering motivation, with the sensitive and analytical eye of someone who is always ahead of the curve. He has a vast knowledge of art direction and design and is always aware of new trends and ideas that could add value to a project.
His experience of working with one of the first computer graphics producers in São Paulo was a step towards joining TV Gazeta, where he was responsible for establishing the art department and forming the team that he worked alongside for 26 years. During this time, he participated in several other projects, including implementation of the new character generator and Virtual Set, as well as collaborating with other Fundação Cásper Líbero businesses, such as Rádio Gazeta FM and AM, Faculdade Cásper Líbero, and Gazeta Esportiva.
Richie studied at FAAP (Armando Alvares Penteado Foundation) and Escola Panamericana de Arte e Design and has taken specialist courses in personnel management and situational leadership. He studied photography with J.R. Duran and has attended numerous National Association of Broadcasters (NAB) shows in Las Vegas.
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